What Does it Mean to Tell Your Story?

Several times a week, someone comes to the shop to either pick up or place an order, and they ask us about “Tell Your Story”. Sometimes they ask in jest, but most of the time they truly want to know why that is our tagline at ColePromo.

The Heart Behind

It is always our joy to share the heart behind “Tell Your Story.” For our team, this is much more than a catchy tagline to plaster all over our shop and staff apparel. “Tell Your Story” speaks to our identity, both as a business, and as individuals.

From a business standpoint, our aim is to design and print quality screen printing, embroidery & promotional products that tells the story of your business, school or ministry. What we know to be true is that every organization is unique. No matter what your organization’s “story” is, we believe that you bring value to your community. Our passion is to help you share your organization’s story with the world.

"Stories help us to make sense of the world around us."

Your Story Told

There is also a personal aspect to “Tell Your Story”. Think about your favorite move, show or book. Why do you love it? There is a good chance that you are drawn in because of the storyline, the character development, the conflict, the resolution, etc. Stories help us to make sense of the world around us. More than that, each and every one of us has a story to tell. There might be more conflict and pain in your own story than you hoped for, but that doesn’t mean that it isn’t important to share with others.

Regardless of how your story reads, we believe that you need to share it with others. In a day and age where we are isolated, distanced and detached, stories remind us that we aren’t alone. Stories unite us and help us to remember that we are connected to one another through our shared experiences.

Telling your story doesn’t need to be awkward, but it does need to be intentional. Who needs to hear your story this week? Again, from a business perspective, this is what we want to help you with as you think through how to grow and expand your organization through screen printing, embroidery, promotional products and your branding.

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